Home › Services

Three tiers · One standard

The depth of
engagement scales.
The standard doesn't.

Every service we offer is guided by the same Omotenashi principle — anticipating what a guest needs before they know to ask for it. Whether you're starting with an audit or committing to a full transformation, the thinking behind every recommendation is the same.

All services available virtually, worldwide. In-person available globally by arrangement. We work across South Africa, East Africa, the UK, the US, and Europe.

01

Entry tier

The Edit

AI Property Audit + Report

The fastest way to understand where your property stands — and what it's leaving on the table. Our AI analyses your listing, photos, and reviews across six performance dimensions and returns a scored report with a prioritised action plan. No call required. Results within 48 hours.

What's included

  • Full AI audit across design, photography, listing copy, pricing, amenities and reviews
  • Scored report across six performance dimensions
  • Top five highest-leverage improvements, ranked by impact
  • Competitor benchmarking against your top 10 comps
  • Estimated revenue impact of key recommendations
  • PDF deliverable within 48 hours
Fully async · Virtual · Global Book The Edit
Considered interior — teal wall, sculptural chair
Considered interior — woven chairs, woodburner, meadow view
02

Most popular ★

The Styling

Design Consultation + AI Tools

Everything in The Edit, plus a 90-minute virtual design consultation with AI tools running live. We work through your space together — identifying the highest-impact changes, building a product sourcing list, and writing your guest experience communications from scratch.

What's included

  • Everything in The Edit
  • 90-minute virtual design consultation (video call)
  • AI-augmented interior recommendations, live in session
  • Curated product sourcing list with local store pricing
  • Complete guest experience communications suite
  • Photography brief for reshooting your listing
  • 30-day email support post-delivery
Video consult · Virtual · In-person available globally Book The Styling
03

Full service

The Transformation

Full Design + Experience Overhaul

The complete Jem & Jones engagement. From initial audit to final photography direction, we take full ownership of your property's design and guest experience — sourcing, procuring, directing, and checking in at 30 days to measure the impact. For hosts who are serious about competing on experience.

What's included

  • Everything in The Styling
  • Full interior design concept with mood direction and material palette
  • Trade sourcing and procurement support
  • Complete guest journey mapping — from booking to checkout
  • Listing rebuild with optimised copy and structure
  • Photography direction brief and shot list
  • 30-day post-launch performance check-in
  • Priority access for future audits and refreshes
Full service · In-person available globally Book The Transformation
A-frame Airbnb with pool — transformation potential

Compare tiers

What's in
each tier.

Feature
The Edit
The Styling
The Transformation
AI property audit
✓
✓
✓
Scored report (6 dimensions)
✓
✓
✓
Competitor benchmarking
✓
✓
✓
Revenue impact estimate
✓
✓
✓
Virtual design consultation
—
✓
✓
Product sourcing list
—
✓
✓
Guest comms suite
—
✓
✓
Photography brief
—
✓
✓
Full design concept
—
—
✓
Trade sourcing & procurement
—
—
✓
Guest journey mapping
—
—
✓
30-day performance check-in
—
—
✓
Delivery
48hrs async
Video call
Full service

"We don't style for photos. We design for the moment someone walks through the door."

Every tier starts with the same question: what would a guest with high expectations notice first? The answer shapes every recommendation — from the score we give your current listing to the sourcing decisions we make for your redesign.

The Omotenashi principle — anticipating a guest's needs before they're expressed — isn't a product feature. It's the standard we hold every piece of work to, regardless of budget or tier.

Common questions

Before you book.

Do I need to be based in South Africa to use your services?

No. All tiers are available virtually, worldwide. We work with hosts across South Africa, East Africa, the UK, the US, and Europe via video call. In-person engagements are available globally by arrangement.

Which tier should I start with?

If you're unsure, start with The Edit. It gives you a clear picture of where your property stands and what to prioritise — and many clients use it as the foundation for a Styling or Transformation engagement.

How long does each service take?

The Edit is delivered within 48 hours of receiving your listing details. The Styling is typically completed within 5–7 business days including the consultation. The Transformation timeline is scoped individually — typically 3–6 weeks depending on complexity.

Do you work with new listings or only existing ones?

Both. For new listings, The Styling is often the right starting point — we help you launch with the right design direction, listing copy, and guest experience from day one rather than retrofitting later.

What's the difference between your free AI tools and the paid services?

The free tools show you the picture. The paid services act on it — with human expertise, design direction, trade sourcing, and the kind of nuanced judgment that AI alone can't provide. Most clients use both.

Can I upgrade from one tier to another?

Yes. The work done in each tier carries forward — you never pay for the same analysis twice. If you start with The Edit and decide to book The Styling, the audit fee is credited against the higher tier.

Not sure where
to start?

Tell us about your property and we'll recommend the right tier. No obligation — we'd rather you start with the right service than the most expensive one.

Get a recommendation